We're 2 weeks in our four team member 'project management'
brief and lots of analysis is happening: Critical Path Analysis, SMART Goals,
SWOT and of course the Design Brief. These are all keys to success, to
basically find each member strengths and weakness, what we planning to achieve,
does it match the client’s requirements, and are we using our talent and
sources to our full potential, the time scale and the costs. Learning these
methodologies have been really interesting applying them to me and within a group,
you learn how you work as a designer and how to better yourself and I
understand everything is achievable if you plan, prep, and prey! Ha only
joking, I mean plan, prep and be professional! I'm not going to lie, I found it
daunting working within a team, it being new to my usually secretive self, only
displaying the final finished design piece to my peers now find myself wording
my every initial raw idea before I've even got to review them on my own,
opening myself up to criticism and collaborative designs. After a couple of
meetings, I have realised my team members are very supportive! Also very keen
to make this project the best we can make it! And when ideas are discarded,
they are done so diplomatically and not personally, as the projects outcome is
all that matters. I am to report I enjoy working within this team.
LETS RESEARCH: INITIAL QUESTIONS AND INFORMATION TO BE ASKED AND COLLECTED.
The body shop: ask staff the body shop’s history
Research the layout of store Anita Roddick
Circulation, movement of customers Ethics
Displays, materials of shop
Colour scheme
POS
Visual merchandising
Improvements?
How can the experience be better?
Customer service?
Psychology, visual merchandising,
interior shop layout, website access, layout, smells.
Pininterest app?
In store and online.
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